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Grab a competitor's handle. Get their top 5 winning posts.

HookRank finds a competitor's top 5 highest-performing TikTok or Instagram posts and breaks down what makes each one work: the hook, the slide order, the caption tone. The pattern, not the pixels. Rebuild it with AI or grab a ready-to-fill prompt, then send it to your real Post button.

See their top 5 See how it works
Structure, not screenshots Official APIs for your own posts You always tap Post Top 5 ranking (rolling out)

Track a competitor

@rivalbrand

Top 5 winning posts

by engagement
1
2.3M
2
1.4M
3
980K
4
610K
5
402K

Structure of #1

Rolling out
HookRelatable pain, no logo yet
ProblemStakes raised on slide 2
ProofBefore / after receipts
CTAComment-bait question
AI imagesPrompts only

Structure Breakdown

Their top 5 winning posts, broken down for you.

Rolling out

Drop in a competitor's handle and HookRank ranks their recent TikTok or Instagram posts by engagement, then surfaces the top 5. Pick one and AI breaks down the hook, each slide's role, and the caption's tone, never the literal images or branding.

01

Add a handle

Enter a competitor's TikTok or Instagram handle, like @rivalbrand. No links to hunt down or paste.

02

Get their top 5 winning posts

HookRank ranks their content by engagement and hands you the 5 that performed best.

03

Turn one into your own carousel

AI breaks down its hook, slide order, and caption tone, then rebuilds it with AI images or a ready-to-fill prompt for your own product.

See your competitor's top 5

How it works

From a competitor's handle to your own post.

01

Add a competitor

Enter a TikTok or Instagram handle, no links to hunt down or paste.

02

Get their top 5 winning posts

HookRank ranks their recent posts by engagement and surfaces the 5 that performed best.

03

Pick one to remix

Choose your favorite from the top 5 to turn into your own carousel.

04

Get the structure

AI breaks down the hook, each slide's role, and the caption's tone. Never the literal images.

05

Generate your carousel

Describe your product. Get ready-to-fill prompts, or on Pro, AI-generated slide images.

06

Schedule and send

Arrange, pick your cover, and hand it to TikTok's or Instagram's official posting flow. You tap Post.

The finishing move

Once you've got a structure, here's how fast it becomes a real post.

Features

Everything between a competitor's post and your Post button.

Top 5 winning posts

HookRank ranks a competitor's recent content by engagement and surfaces the 5 posts that performed best.

Structure Breakdown

AI reads the hook, each slide's role, and caption tone from any of the top 5, on TikTok or Instagram.

Prompts or AI images

Turn a structure into ready-to-fill prompts free, or full AI-generated slide images on Pro.

Schedule it, forget it

Pick a date and time. HookRank delivers the carousel right on the dot, ready for your tap.

Drag to reorder, pick your cover

Rearrange slides and choose the lead frame in seconds. No re-uploading, no starting over.

Every account, both platforms

Connect every TikTok and Instagram account you run and choose the destination each time.

Pricing

Start free. Upgrade when a competitor breakdown or an AI-image carousel is worth it.

Free

$0

  • 1 TikTok or Instagram account, 10 carousels/mo
  • 3 competitor breakdowns/mo, 3 prompt-only generations
  • Drag to reorder, cover picker, scheduling
Start free
MOST POPULAR

Pro Monthly

$9 /mo

  • Every account you run, unlimited carousels
  • 30 competitor breakdowns/mo, 10 AI-image generations/mo
  • Unlimited prompt-only generations
Go Pro Monthly

Pro Lifetime. Pay once, keep it forever.

Keep your workspace, uploads, scheduling, and connected accounts permanently. Your one-time 300 HookCredits cover competitor research and AI work; they never renew monthly. When the 100 founding spots are gone, this offer is gone with them.

  • Permanent access to uploads, editor, scheduling, and delivery to connected accounts
  • Connect every TikTok and Instagram account you run
  • 300 HookCredits included once for competitor research and AI

$99 one time

Claim your founding spot

99 of 100 founding spots left

Why HookRank

Two different promises. Both kept honestly.

For anything that touches your own TikTok or Instagram account, HookRank uses only official OAuth and the Content Posting or Graph API, no bots, no scraping, no private endpoints, and you always tap Post yourself. Competitor research works differently: pulling a competitor's public posts uses licensed third-party data providers, the same way any social-listening tool does. That data only powers your analysis. It's never posted anywhere, and it never touches your own account.

Your account

Official TikTok and Instagram OAuth only
You always tap Post yourself

Competitor data

Public posts and engagement stats, via licensed data providers
Used only to power your analysis, never posted

FAQ

Questions creators actually ask.

Ready to see how a competitor's post is really built?

Break down your first competitor post free, then turn what you learn into your own carousel.

Analyze your first competitor

Free to start. Structure, not screenshots. No bots on your account.